Resources

Losing money to click fraud? Protect your PPC campaigns with the best click fraud protection software of 2025

Invalid traffic, like bots and fake clicks, is a big problem for online ads. Read our blog on effective click fraud strategy.

When running sports betting ads, the stakes are always high to capture the right audience at just the right moment.

As a marketer, you’re in the business of capturing consumer interest in a crowded, competitive space. Find out how you can outsmart ad fraudsters.

Attracting new customers isn’t just important—it’s essential.

Grasp the distinction between headless browsers and normal browsers...

These returning users are unwittingly eating away at advertising budgets.

Your sportsbook could be under attack. Uncover the dangers of bots, malicious traffic, and malware.

The experts at TrafficGuard have curated the IVT FAQ...

Aaron Chambers lets you in on all the PMax secrets...

Even the most clued-up marketers sometimes look at their campaign results in confusion, as ad fraud can distort metrics and waste budgets.

As we head into Q4, the make-or-break season for many businesses, ensuring that your ad spend is protected from fraud is essential.

Check out our comprehensive guide on Google's Performance Max

Just starting out on your Google Ads journey? Learn why GCLID is important.

Gain insights from the top agency marketers in the industry

Explore the game-changing features of our updated TrafficGuard Dashboard, revolutionizing how we safeguard ad campaigns.

Another big year of sporting events...

Invalid traffic wastes budgets and skews analytics, but using ad fraud prevention tools like TrafficGuard can safeguard campaigns and improve ROI.

Explore why Latin America is the rising star in sports betting.

Introducing André, our Head of Technology and Engineering...

Competitors clicking on ads, bot traffic and click farms...

For four weeks this summer, all eyes will be on Germany and the Euro 2024 football tournament. 

Sports betting and gaming companies face the same issue...

The USA has one of the fastest growing sports betting markets, here's the state of play...

Every click on your Google PPC ads should be a strategic move...

Our expertly crafted handbook...

Download TrafficGuard’s ultimate guide on how invalid traffi

From unravelling the complexities of invalid traffic...

97% of your branded keyword spend reaches...

Las previsiones de eMarketer muestran que...

Mobile apps are at a heightened risk as fraudsters...

In the ever-evolving world of mobile app marketing...

In the fiercely competitive world of sports betting...

With increasing budgets and spending...

A América Latina se posicionará como região de crescimento.

The digital marketing agency space is a crowded one, and...

The significant impact of invalid traffic on the education sector...

Combatting invalid traffic for enhanced...

Learn more about ad fraud and sports betting...

229 million people tuned in to the first week...

Using affiliate advertising channels in your marketing mix?

La industria financiera y la disputa por la mayor parte del mercado

A indústria financeira é extremamente competitiva.

The past decade has seen consumer spend skyrocket...

Arm yourself with the knowledge to fight ad fraud...

Wherever marketing budget goes, invalid traffic follows...

Tackling ad fraud in the Gaming Industry...

Upselling services? Every click has to count...

What mobile gaming marketers can do to fight fraudsters...

Pessoas que trabalham com programática precisam fazer parte

TrafficGuard’s PMax solution gives marketers...

Travel industry gears up for ad fraud...

Learn about the risks of browser extensions...

TrafficGuard wins Best App Analytics Platform!

Shedding light on digital ad malpractices in the form of...

Perhaps everything to do with ‘click injection’ ...

Sports Betting: Strategies for Protecting Profits

Meta cannot profile users across its platforms...

It has become vital for the agencies to incorporate...

APAC region is slated to incur a loss of around US$56B

TrafficGuard holds that the best advertising performance...

Estamos vendo os meios digitais ganharem...

TrafficGuard gives clients access to real-time data...

With the rise of generative AI and fraudsters...

Kalen shares some Affiliate strategies with Martech Asia

Five strategies for your business to succeed...

Revelations surrounding Google’s Performance Max...

Chad Kinlay is recognised for their expertise in marketing!

Keeping ad fraud at bay...

buying tickets online can quickly turn into a nightmare...

Affiliate marketing, a popular marketing strategy...

An evening of fine dining and insightful discussion...