Make your eCommerce ad budget go further

Lower CAC and drive the performance of your eCommerce ad campaigns by cleaning your traffic and engaging with only valid, verified clicks.

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Multichannel fraud protection that protects eCommerce ads, wherever they are

Google Search

Optimise your ad budget to better compete for high-value eCommerce keywords

PMax

Unlock the full potential of your Performance Max. Provides visibility, insights, and tools for optimisation.

Mobile UA

Drive more traffic to your retail app and verify the data from your third-party advertisers

Affiliate

Massively improve return on affiliate spend by validating traffic from the channels you can’t control

Massively reduce bounce rate and cart abandonment

By ensuring that only verified users engage with your advertisements, bounce rates and cart abandonment rates plummet as the engagement you receive is only from interested users.

Drive customer acquisition efforts

Cleaner traffic and a better optimised ad budget helps drive your customer acquisition efforts, as every penny is spent on getting genuine users onto your site.

Boost return on ad spend (ROAS)

Increase ROAS across all marketing channels and outshine competition with the same ad spend as before.

Why not see for yourself?

Using data from over 5000 TrafficGuard customers, we’ve created the ultimate tool for estimating the financial impact invalid traffic is having on your campaigns. Don’t take our word for it, let the numbers talk.

Trusted badges for our eCommerce solutions

Bigger, better, brainier. Choose TrafficGuard for unparalleled benefits.

TrafficGuard’s technology leads the pack

Competitors wish they could have even half of the technical capabilities of our platform. From custom validation to Shadow Campaigns, TrafficGuard’s features exist to make your life easier.

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TrafficGuard is the most transparent ad fraud solution on the market

Our development and client success teams are full of talented individuals who have years of advertising experience across industries and roles, so we know that performance marketers love to wrangle with data. That’s why we built our whole solution around data transparency and insightful reporting.

TrafficGuard runs on the most intelligent ad fraud protection algorithm

TrafficGuard’s AI/ML models analyse combinations of indicators over time and across devices to detect fraud as it evolves as well as mitigate false positives. When used alongside rules engines and blacklists, our models provide far greater protection against both known and unknown forms of ad fraud.

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TrafficGuard has loads of friends

We’re integrated with many ad networks and affiliate platforms and are constantly building relationships to ensure we have the most comprehensive partnership matrix on the market.

eCommerce marketing magic: Must-read resources

User-friendly guides created by our own ecommerce team. Learn about common risks to your online store's budget, stay up-to-date with industry changes, and get practical tips to improve your ecommerce marketing plan.

types of ad fraud bots
April 15, 2024

Types of Ad Fraud Demystified: Bots

Unmasking, understanding and the challenges of bots...

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