LivePerson, Virgin Media, Papercup and TrafficGuard are some of the 2023 Digiday Technology Awards winners

The full roster of 2023 Digiday Technology Awards winners highlighted how companies are adopting new technologies in pursuit of highly effective personalization balanced with data privacy.

Among the prevalent themes this year were micro-personalization with AI, e-commerce technology as well as privacy compliance and partnerships.

Putting artificial intelligence at the forefront was LivePerson, winner of Best E-Commerce Technology. The company helps brands leverage AI as part of their first point of contact with customers. As part of LivePerson’s long-time partnership with Virgin Media, the collaboration met customers where they are through digital conversations supported by AI and automation to achieve scale. After implementing LivePerson’s Conversational Cloud, powering asynchronous digital conversations, Virgin Media saw sales increase by 20% and cost-per-acquisition decrease by 29% while maintaining a high customer satisfaction score of 86%.  

In the new Best AI Tool category, Papercup claimed the winner’s spot for its AI dubbing platform. Papercup works with media companies that distribute video content on social and streaming platforms, including Fremantle, a global leader in creating, producing and distributing films, documentaries and other entertainment content. Using advanced machine learning and professional translators for quality assurance, Papercup enabled Fremantle to rapidly, affordably and accurately dub videos for distribution on YouTube into Spanish and Arabic using lifelike AI voices. Fremantle has populated entirely new channels with AI-dubbed content, unlocking new revenue streams without adding extensive production timelines.

Seismic earned a win for Best Sales Automation Tools & Platform following the launch of the Seismic Enablement Cloud. Leveraging AI, personalization and automation, the platform combines industry-leading products and capabilities, including sales content management, buyer engagement, enablement intelligence and more than 150 seamless integrations that unify the go-to-market tech stack and revolutionize the B2B sales process. Seismic’s customers using Enablement Cloud have seen a 350% increase in content usage, 32% more leads in the pipeline and an 80% decrease in ramp time.

The 2023 Digiday Technology Awards winners guide will be revealed here on Tuesday, September 12, 2023.

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Full 2023 Digiday Technology Awards winners list below:

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Best Esports/ Gaming Ad Technology

• TrafficGuard

‍Best Affiliate Marketing Platform

• Hilton & Rakuten Advertising

‍Best AI Tool

• Papercup

‍Best Attribution Tool

• Measured Incrementality Platform

‍Best Buy-Side Programmatic Platform

• AdTheorent

‍Best Content Management System

• eMagazines

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Check out the entire winner list 👉

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